Interactive
Interactive allows both you and applicants to strike while
the iron's hot with around-the-clock access.
Don't marginalize your career page and postings.
It's a fact that the corporate careers area of your website is often the most visited area after the home page. Our experience demonstrates that the careers area is often marginalized as a listing of vacancies in your organization with details on how to apply.
And despite the many services that job sites and boards provide – daily emails of new jobs, RSS feeds of new opportunities, texts of new vacancies, career advice, web forums, salary surveys, etc. – isn't it still tough to distinguish one job opportunity from another?
Don't overlook your search engine marketing, either.
Search engine marketing for online recruitment generally invovles pay-per-click advertising on search engines such as Google, Yahoo and MSN to drive potential candidates to career websites. If handled correctly, SEM can be a very targeted strategy with obvious points of comparison that allow you to make wise decisions
on how best to spend your money.
M&W's job branding optimizes your interactive.
We believe that a company's career webpages are the most important part of your website. And sadly, career pages, job postings and search engine marketing are the parts that typically receive the least attention!
When a candidate is interested enough to look for a specific job, most online job descriptions look like every other company's postings.
Don't sell your job openings short. Job branding, or candidate-centered recruitment messaging, will significantly improve the effectiveness of any posting, returning better qualified and more motivated candidates every time.
